Media
Dec. 31 2025
China's Pet Pharmaceutical Market Expands Steadily as Domestic Substitution Gains Momentum​

China’s pet pharmaceutical market is booming, expanding from 9.4B to 21B yuan (2020-2024) with 22.2% CAGR. While international giants once dominated, domestic brands now hold 59.6% of new approvals, fueled by MARA policies and surging demand from aging pets.

China's Pet Pharmaceutical Market Expands Steadily as Domestic Substitution Gains Momentum​
Dec. 31 2025
90% of Pet Owners Miss This! Dental Calculus in Pets Can Lead to Liver & Kidney Damage—3-Step At-Home Dental Care Works Wonders

A new pet health report finds over 90% of pet owners neglect their pets’ oral care, with 60% of adult dogs/cats suffering from dental calculus. Left untreated, this leads to a dangerous chain: calculus→periodontitis→systemic inflammation→liver/kidney damage. To address this, [Brand] partners with pet dental experts to launch a 3-step at-home care routine (brushing, dental chews, oral spray) and a "Pet Owner Oral Care Self-Test"—helping owners spot issues early and protect pets’ overall health via scientific products.

90% of Pet Owners Miss This! Dental Calculus in Pets Can Lead to Liver & Kidney Damage—3-Step At-Home Dental Care Works Wonders
Dec. 31 2025
Winter Pet Skin Disease Prevention: Expert Tips + Nutritional Support for Healthy Coats​

This article addresses the seasonal spike in pet skin conditions during winter, caused by dry indoor air, reduced activity, and thick coats. It shares expert prevention strategies—optimizing humidity (50-60%), adjusting bathing/grooming routines, protecting against outdoor irritants—and highlights the role of nutritional support (omega-3s, biotin supplements) in maintaining pet skin and coat health. It also advises on when to seek veterinary care for persistent issues.

Winter Pet Skin Disease Prevention: Expert Tips + Nutritional Support for Healthy Coats​
Dec. 31 2025
How to Feed Cat Treats: A Guide to Balanced, Healthy Rewards​

This expert guide outlines how to feed cat treats in a balanced, healthy way. It explains treats’ role in bonding/training (capped at 10% of daily calories per AAFCO), key rules (calorie control, high-quality ingredients, strategic timing, special needs adjustments), and red flags (avoiding human snacks, picky eating fixes). It ensures treats enhance feline care without causing weight gain or nutritional imbalances.

How to Feed Cat Treats: A Guide to Balanced, Healthy Rewards​
Dec. 31 2025
A Guide to Switching Your Cat's Food: Ensure Gentle Transition for Optimal Feline Health​

This guide outlines a science-backed approach to switching a cat’s food, emphasizing the importance of a gradual transition to protect feline digestive health. It details a 7-day plan (25% new/75% old → 50/50 → 100% new), key tips (choosing the right food, sticking to routines), and warning signs to pause or seek vet help. Designed to prevent gut flora disruption and issues like diarrhea, it helps cat owners navigate diet changes safely for their pets’ well-being.

A Guide to Switching Your Cat's Food: Ensure Gentle Transition for Optimal Feline Health​
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