As the "pet economy" continues to sweep across the consumer market, every major pet industry event has become a bond for emotional connection between humans and pets. The 27th Shanghai Pet Fair in 2025, with the enthusiastic participation of over 500,000 attendees, wrote another wonderful chapter of the "fur babies" carnival. WERVIC, the pet brand under Hebei Weierli Group, also made a brand-new appearance amid high anticipation, carrying its commitment to in-depth engagement in pet health and the concept of "companionship", and injected warm energy into this industry grand event.

I. Themed Appearance: Centered on "Longer-Lasting Companionship", Connecting Pet-Loving Forces Worldwide

WERVIC closely aligned with its brand theme of "Longer-Lasting Companionship" and integrated this original aspiration into every detail of its booth and every product. Two core product portfolios – the CI Series (for export) and the Nutrition & Healthcare Series – made a stunning debut. This not only enabled the brand to establish in-depth interactive connections with customers at home and abroad but also attracted a large number of industry peers in China who took the initiative to communicate. Ranging from discussions on product technology to cooperation models, these interactions were not only a recognition of WERVIC’s product quality but also a deep resonance with the concept of "Longer-Lasting Companionship".

II. Online Craze: Pet Owners’ Enthusiasm Soars, Interactive Activities Reach a Climax

Compared with the professional exchanges offline, the online interactions were filled with the enthusiastic affection of pet owners. With Xiaohongshu (Little Red Book) as the main platform for activities, long queues of pet dads and pet moms at the event site were full of anticipation to secure benefits for their "fur babies". This allowed the brand’s popularity to spread from offline to online, forming a dual-link model of "offline experience + online communication".

III. Industry Insight: "Pet Economy" Accelerates Upgrading, WERVIC Marches Forward Unceasingly

From the booming scene of this year’s Pet Fair, we can clearly see the new trends of the "pet economy": the younger generation of pet owners is driving the industry toward higher-quality development. "Exquisite pet care" is no longer a mere slogan, and "scientific feeding" has become the mainstream. Pet owners are more willing to pay for professional, safe, and high-quality pet products.

Against this trend, the pet economy is accelerating its development toward diversification, intelligentization, and segmentation. It will continue to unleash enormous market potential in the future, creating more beautiful possibilities for "harmonious coexistence between humans and pets".

As a brand deeply rooted in the pet health sector, WERVIC has always adhered to science as its foundation, devoting itself to R&D to overcome technological challenges; taken humanity as a link, listening to the needs of pet owners and disseminating pet-loving concepts; and followed nature as its principle, creating healthy products in line with the physiological characteristics of pets.

In the future, WERVIC will continue to rely on global-standard quality, integrate "Longer-Lasting Companionship" into every product and every service, and work with thousands of pet owners to guard the health and happiness of "fur babies", as we jointly embrace the bright new future of the "pet economy"!