Product Form:Soft Oral Paste
Target Species:Cats
Primary Function:Hairball Control & Digestive Support
Standard Net Weight:120 g
Shelf Life:24 Months
Packaging:Squeezable Tube
OEM / Private Label:Available
Customization:Formula / Flavor / Viscosity / Filling Weight / Tube / Label / Carton
MOQ:Depends on Formula, Filling Volume & Packaging
Sample:Standard / Customized Samples Available
Storage:Below 25°C, Cool & Dry, Protect from Sunlight
Regulatory Review:Formula Customization Subject to Technical & Regulatory Review
WERVIC provides cat hairball paste for pet health brands, importers, distributors, veterinary product companies and retail channels. The standard product is supplied in a 120g tube with a 24-month shelf life and is formulated with dietary fiber, prebiotics, animal protein ingredients, lecithin, vitamins and minerals.
The cat hairball paste is designed to support the natural passage of swallowed hair through the digestive tract while providing a convenient format that can be incorporated into a cat’s routine. For your requirement, the formula, flavor profile, filling weight, tube, label, carton and product presentation can be evaluated according to your target market.
Private label, OEM and ODM services are available for customers developing a new hairball-control product or expanding an existing cat digestive health range.
Standard Pack: 120g Tube
Shelf Life: 24 Months
Product Form: Oral Paste
Business Model: Wholesale, OEM, ODM and Private Label

Cats naturally swallow loose hair during grooming. Most swallowed hair passes through the digestive system, but accumulated hair may sometimes contribute to hairballs, vomiting or digestive discomfort.
This cat hairball paste combines fiber, prebiotic ingredients, oils, animal-derived flavor components, lecithin, vitamins and minerals in an easy-to-administer paste. The formulation is intended to support normal intestinal transit and help swallowed hair pass through the digestive tract.
Suitable for cats that:
Groom frequently;
Have long or dense coats;
Shed heavily during seasonal changes;
Are prone to recurring hairballs;
Require additional dietary fiber for hairball management.
Persistent vomiting, loss of appetite, constipation or other abnormal symptoms should be evaluated by a veterinarian.
| Item | Details |
|---|---|
| Product Name | Cat Hairball Paste |
| Product Form | Soft Oral Paste |
| Standard Net Weight | 120 g |
| Target Animal | Cats |
| Primary Function | Hairball Control & Digestive Support |
| Shelf Life | 24 Months |
| Storage Conditions | Store below 25°C in a cool, dry place away from direct sunlight. |
| Packaging Type | Squeezable Tube |
| OEM / ODM Service | Available |
| Formula Customization | Available upon technical and regulatory review |
| Packaging Customization | Tube, Label, Carton and Shipping Case |
The formula contains ingredients selected to support digestive transit, palatability and everyday nutritional supplementation.
Dietary Fiber
Fruit and vegetable fiber helps increase the fiber content of the formula and supports normal movement through the digestive tract. Fiber is an important part of many hairball management products because it can assist the natural elimination of swallowed hair.
Prebiotics
Prebiotic ingredients are included to support the intestinal environment and complement the digestive-health positioning of the product.
Animal Protein and Flavor Components
The current formula direction includes ingredients such as beef powder, chicken liver powder and deep-sea fish components. These ingredients help create a flavor and aroma profile suitable for cats.
Oils and Lecithin
Chicken oil and lecithin contribute to the texture, nutritional profile and palatability of the paste. The final oil system can also affect viscosity, extrusion from the tube and product stability under different storage conditions.
Vitamins and Minerals
Vitamins and minerals can be incorporated to support the overall nutritional positioning of the product. Their types and inclusion levels should be determined according to the final formula, target market and label category.
WERVIC supports wholesale, OEM, ODM and private label cat hairball paste projects.
Available customization includes:
Use of the standard formula;
Production according to a customer-provided formula;
New formula development based on the required function;
Fiber and prebiotic adjustment;
Flavor and palatability development;
Paste texture and viscosity adjustment;
Filling-volume customization;
Tube and cap selection;
Customer logo and brand name;
Printed tube or product label;
Retail box and instruction leaflet;
Multilingual packaging design.
Customers with an existing formula can provide the formula and packaging specifications for production evaluation. Customers without a finished formula can provide the desired product positioning, ingredients, flavor and target market for ODM development.
WERVIC’s customization process includes requirement communication, sample development, production and product delivery.
Feed directly from the tube or mix with food.
The exact serving amount and frequency should follow the approved product label. Directions may be adjusted according to the cat’s size, age, diet and intended use.
|
Weight |
Dosage |
|
2-4 cm per serving |
once daily. |
|
4-8 cm per serving |
1-2 times daily. |
|
8-10 cm per serving |
1-2 times daily. |
|
8-10 cm per serving |
twice daily. |
Use only according to the approved feeding directions;
Keep out of reach of children;
Do not use the product as a substitute for veterinary treatment;
Discontinue use and consult a veterinarian if symptoms persist or worsen;
Confirm ingredient suitability before use in cats with known food sensitivities;
Do not use damaged, leaking or expired tubes.
Shelf Life : 24 months.
Contact a veterinary professional immediately in case of accidental overdose.
Keep the tube tightly closed.
Store in a cool, dry place below 25°C and protect it from direct sunlight and excessive heat.
Can I sell this cat hairball paste under my own brand?
Yes. The tube, label, product name, logo and retail packaging can be customized for private label projects.
Can the formula be customized?
Yes. WERVIC can evaluate customer-provided formulas or develop a formula according to the required function, flavor, texture and target market.
What is the standard filling weight?
The current standard filling weight is 120g. Other filling volumes can be evaluated according to tube availability, production feasibility and order quantity.
Can I customize the flavor?
Yes. Flavor and palatability can be discussed during product development. The final option must be confirmed through formulation and sample evaluation.
What is the minimum order quantity?
MOQ depends on the formula, filling volume, tube, printing method and retail packaging. Standard products and fully customized products may have different minimum order quantities.
Are samples available?
Standard or customized samples can be arranged according to the project requirements. Customized formulas may require additional development and evaluation.